KATHERINE LU • PRODUCT DESIGN
  • Design
    • Onboarding for Conversion
    • Stockhaus, a PWA
    • Taco Bell
    • Adobe Creative Jam
  • About
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I'm Katherine.
​Designer, writer, and facilitator.

I'm a Product Designer dedicated to crafting meaningful digital experiences that benefit both businesses and users. By leveraging data, fostering collaboration, and continuously seeking better solutions, I aim to create impact while making design accessible.

I find joy in building community, sharing my knowledge through writing, and mentoring UX design students.

✉️ Want to talk? Reach out!
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Onboarding Journey and Conversion
We improved conversion from landing page to free trial by following data, creating hypotheses, and user testing.
Take a look
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Design Workshop at Immobilienscout24
I designed and facilitated a 2-day workshop between five product squads on a cross-functional project for our B2C tool.
Read on Medium.com
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Stockhaus, Site and PWA Design
End-to-end design from IA, UX writing, user experience, visual design, and testing.
Take a Look
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Taco Bell Checkout Optimization
Update tacobell.com's checkout process so customers can have a seamless and clear experience.
Take a look
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Adobe Creative Jam
Weekend dedicated to addressing a project brief from Chan Zuckerberg Initiative.
Take a look

Other Work and Projects

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My Articles on Design

Featured on design publications including UX Collective, Design Warp, and Bootcamp.
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100 Day UI Challenge

Daily exercises on Dribbble to experiment with UI and color.
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UX Writing Challenge

15 Days of writing prompts from Daily UX Writing.
  • Design
    • Onboarding for Conversion
    • Stockhaus, a PWA
    • Taco Bell
    • Adobe Creative Jam
  • About